developed for Rockaoke Australia for We Have Colour
Rockaoke is Australia’s newest entertainment sensation. Dubbed ‘karaoke on steroids’ you become the front man of a live rock bank – you are the star.
Rockaoke approached me to produce a range of marketing materials to help promote and educate punters about this amazing entertainment experience. The Rockaoke Band had a pre existing logo but no ‘look and feel’ for their business, no unified branded look. I began the project by taking inspiration firstly from the style of the logo then secondly from the nature of the experience – it’s grunge, it’s dark, it’s loud, it’s rock. From here came the distressed style of font and colour scheme to be used through all their promotional mateirlas. I produced posters, menus, tent cards, request cards, a media kit as well as TV monitor graphics.
- Client - Rockaoke Australia for We Have Colour