Lamb Ad 2021 is nothing but brilliant.
The combo that is Meat and Livestock Australia and The Monkeys is bang on.
My personal highlights in the detail;
- Big Wall Grocery
- Further delays to NBN rollout
- Wall you need is love
- Ominous lamb chop creeping through the wall
- Budgie smugglers head
- Influencer catastrophe
- Doppelganger NSW/QLD mum and kid
- Tasmanian awesome foursome (with special mention to crazy eyes)
- ANDDDD the ‘b’ on ‘lamb’ is a lamb chop ?
This type of storytelling is the pinnacle of brand communication.
You want to watch it over and over again, it makes you feel good AND I dare say you might just buy some lamb next time you’re strolling down the meat aisle.